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S1 E2: How to Create a Dunkin' Donuts Empire

Franchise Empires

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The Power of the Brand Name in a Small Business, Right?

The brand name can be such a big asset, and it's a lot tougher to build that is an asset if you go independently. As long as those employees have a good relationship with my manager and vice vorsa, things will work out from an employee perspective. And i'm a big believer on working on your business as opposed to in your business. I know that might sound sacrilegious here, but a, that's very, very important to me.

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