The Magic Trick of Deceiving People

You go from euphoria of the moment of purchase and you've done a good deal to crashing down when you've had the magic trick revealed. That's an excellent example. And this is where I start having trouble with the Chris's article as well is when he starts saying that it's okay to deceive people if it's in their best interests. You can't really do that. It's not to be relevant and good. Can you deceive people into making the right choice as opposed to the right purchase? Yes. But how can you really be sure that that’s in their best interest? The service side of persuasion. When you're providing information rather than or even health care stuff