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SPOS #842 - Andrea Belk Olson On Secret Customer Needs

Six Pixels of Separation Podcast

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What Does It Take to Build Brand?

Some companies have hired so many new employees that they're essentially believing the culture of the organization is the CEO's Twitter feed. And it's strange to me because there's this combination of this cult of personality, this leadership by tweets and also the fact that it's a pandemic. People are working from home. A lot of people aren't attached to it and they're almost treating it like it's a Facebook post. I can just say whatever I want them to walk away and not be as this is actually my work.

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