How to Be a Successful Franchisee

Just because something's working for a while and it's self-working doesn't mean it's a failure. It just means things are changing and we need to pivot. So I think constantly pivoting is part of the marketing life right now. And being ready for that and then not judging yourself on that. Not because we will never get if I can just put in a plug, we're never getting to the end of the to-do list anymore. It's always a far off horizon.