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WBD’s Billion-Dollar War on the NBA

The Town with Matthew Belloni

CHAPTER

Broadcasting Rights Battle

This chapter explores the legal dispute between a major media company and the NBA over broadcasting rights after failed negotiations. It discusses the implications of their strategies in a rapidly evolving sports media landscape, highlighting the complexities of contractual agreements and the impact of rival network deals. The conversation emphasizes the challenges faced by companies like Warner Brothers Discovery as they navigate both traditional and digital media partnerships.

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