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Why CarbonClick wants airlines to work on reduction strategies before offsetting

Sustainability In The Air

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Etihad Airways' Offsetting Program

When news like green watching planes and the questionability of offsetting comes out, what kind of conversations do you have with your clients? Like Etihad Airways, for whom you're powering the offsetting program. How do you reassure them that what you're doing is right and that you're above the fold here? Well, we have conversations with our customers like Etihad and internally to make sure that we're not just sitting without understanding that criticism. And so what we do are evaluating that criticism because there are certain projects that are better than others.

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