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4min chapter
Keywords Aren't Enough
Create Like the Greats
How to Create Content Ideas That Scale
When you use this framework, the step-by-step guide to essentially creating content ideas that scale, it gives you the ability to accomplish three key things. Channel user fit, content user fit, and then content market fit. During those first two steps of research and rethink, you're experimenting,. You're looking for insights that you can use to inform what you are going to create later. And along the way, you have to ask the right questions.
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