23min chapter

The Peel with Turner Novak cover image

How the Smartest Companies Use AI | Ankur Goyal, Braintrust

The Peel with Turner Novak

CHAPTER

Lessons Learned from Running Companies and Building Braintrust

The chapter reflects on the founder's experiences running multiple companies, emphasizing staying true to oneself, effective delegation, and adapting leadership styles. They discuss the origins of Braintrust, selecting design partners, hiring focus on engineers, and establishing a work trial program to assess candidate fit. The chapter underscores the importance of choosing the right customers, understanding their needs, and building a coalition of investors for long-term success.

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