I thought people would be so sick of it. But I think that it delivered and then the emotional connection, and it is emotional. It's not just this sort of razzle-dazzle. There is an emotional story. And people then tell that, and it's the spreading of that, as you say, on TikTok and then Instagrams and so forth. People who really have this experience that feels emotional, they share it on social and then that sort of fed into it.
Hollywood is still shut down by its historic dual strike, but this weekend the industry saw its most explosive box office numbers of the year. So far, Barbie has made over 200 million domestically and Oppenheimer has surpassed 100 million. So are the movies back in business? Or is BarbenHeimer a cultural phenomenon that will be impossible to replicate?
Kara discusses this question with a panel that includes entertainment reporter Matthew Belloni, producer Franklin Leonard and communications expert Brooke Hammerling.
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