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SERP’s Up | First Things First - User-First SEO
SERP's Up SEO Podcast
Using Keyword Tools for Your SEO
Think of the user first and then use the keyword tools just to make sure that you're actually hitting some of the like gaps. A lot of times they're using historical data which is fantastic but Google said only 15% of queries or new queries are searched with this tool. There's lots of things you can look at such as Slack channels, social media reviews,. You can even do a poll on your site so if you find something irritating don’t make that content do it to others as you would have them do unto you Like remember that when I was looking at this a lot of the people that I spoke to about how they create content for users and they talk to users
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