
The Science of Political Persuasion – Adam Schaeffer (Evolving Strategies)
Campaign Trend Podcast
00:00
How to Start Adopting a Testing Mindset
David Schor: There's a lot of interesting political science work out there, all based with randomized controlled trials on messaging and turnout. Sasha Eisenberg: That's the victory lab for anyone who wants to know. David Schor: How does someone start adopting this testing mindset? And give us some, I guess, first five steps before signing up with a firm like yours and doing the RCTs?"
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