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FAQ's About Deliverability
Deliverability Defined
What Should I Do With Hard Bounce Subscribers?
The next question that I see frequently is why do subscribers bounce and what should I do with them when they bounce? So ConvertKit deals with these bounces for you. If there is a hard bounce, we will remove them from your active subscriber list to ensure that you don't continue to send to them. And then soft bounces will keep the subscriber active. The next email you send out will basically start fresh and retry, you know, trying to get to that subscriber again.
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