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#75: Tools and Tricks from the #30 Employee at Facebook

The Tim Ferriss Show

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Copywriting - The Gary Halbert Letters

In each of my chapters, let's just say in the four hour body, I basically take that spin selling approach. And this applies in more places than people might realize. Number one thing that's completely free is the Gary Halbert letters. They're just phenomenal copywriting pieces about how to sell and how to think about things. The other stuff like Ogilvy and advertising is a really good book.

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