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SI163: The Importance of Investment Narratives ft. Mark Rzepczynski

Top Traders Unplugged

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The Importance of Narrative

When did narrative come even a term that i would kind of think of in my career, right? I can't pinpoint a particular time. Was it two thousand 15? Was two thousand ten? I don't know, but i know it hasn't been there all the time. The number one issue that we would grapple with en from a marketing perspective was how to present the narrative of tren following sothis.

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