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The Role of Ownership in the Iterative Process
The BIT needs to be educated on these things and figure out where this comes from. There are other deeper metrics that are telling your business if you're winning or having those conversations. And so yes, you have this massive data set but maybe like 10 rows or have actual importance right those are the accounts that have been lost. So all the data is not relevant. What you're trying to identify is where is the most impact on the information. I think there's a there's a due diligence on the bi leads or developers to try to communicate okay, there are deeper insights.