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204. The Jobs-to-be-Done Theory with Tony Ulwick (Part 1)
The Greg McKeown Podcast
How to Influence a Customer With a Computer
IBM PC Jr. was more of a dummy down business computer as opposed to a computer that would help people get their tasks done around their house. There really weren't many new applications at the time. So even though the platform was good technically, there weren't a lot of applications that helped people get personal jobs done. It was too early in its development. That was the main reason it failed.
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