152: The cherry blossoms are here and business is blooming
Deep Dive from The Japan Times
00:00
The Economic Impact of the Cherry Blossom Season on Japan
Katsuhiro Miyamoto is a professor emeritus at Kansai University. He has put out figures on how the cherry blossom season affects the Japanese economy. Just for Hanami season, he reported that it had a positive economic impact of around 200.6 billion yen. This year, they're predicting about a total of 2.3 million foreign tourists during Hanami season.
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