Akimbo: A Podcast from Seth Godin cover image

Thrash now (E)

Akimbo: A Podcast from Seth Godin

00:00

The Cost of Thrashing

Big egos and big drama from people at the top of the hierarchy mean that they don't look at it at the beginning. Thrashing is the part where we get to the core of the magic that we are creating. Too many organizations thrash at the end, when the battleship is mostly built. If someone claims to have authority in your organization, they need to be in the meeting at the start. And then you can like a professional to honor the relay race by producing like a professional.

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