Crisis Communications - Episode 704

Living Free in Tennessee - Nicole Sauce

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Crisis Communications - How to Pre-Write Your Press Releases

There are some people furthering the homestead life who aren't really living it. And so that could blow up in my face because somebody's holding it up. There's a whole other chapter of crisis communications that is founded in manipulation and how to get misinformation out there. You can pre-write your press releases. If you're on a homestead in your family, have that conversation. Lastly, when crisis communication happens, you may want to readdress your security team. Because crazy people get really interested in making your life hard.

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What do you do if you find yourself in the middle of a media shit storm? Or if something goes horribly wrong on your watch? Or if you are wrongly accused of doing something? Today, we will discuss a few things about communications during a crisis that can help you weather the waves.

Featured Event: Responder1 Medical Training at Self Reliance Festival, March 24, 2023

https://selfreliancefestival.com/product/rm-responder-1-1/?aff=nicolesauce

Today’s Sponsor

Paul Wheaton wants to show you how to build a shed quickly, out of materials right off your own land. The coolest part? Nobody will even know it's there... Check out The Berm Shed Movie at

https://permies.com/w/berm-shed?f=495

Tales from the Prepper Pantry

Found boxes at Uline for canning jars and redid the jar storage system
Spring reset for canned goods is done - and we have a TON of broth to use up
This week of no kitchen: focusing on crock pot meals, roasts, and maybe a few steaks on Friday if all goes well
Starting to see early spring medicinals so it is time to get rid of dandelion flowers that are dry and replace them with a new round (Annual rotation of medicinals)

Livestream Schedule

Tuesday Live

Mike Shelby from Forward Observer and a whiz at helping people create area studies and implement better situational awareness will join John Willis and Nicole Sauce Tuesday at 12:#0 PM Central. Join is for this live discussion.

SOE: https://www.youtube.com/watch?v=S8px_NkECKQ

LFTN: https://www.youtube.com/watch?v=K3R-jPtFRNQ

SRF: https://www.youtube.com/watch?v=HngRQyVmWd8

Wednesday Interview

Ever hear the term Direct Primary Care? Today, we will discussion what int he heck that is and why it is so important in these times of federal overreach in medicine. I am joined by Dr. William B Burkhart, founder of Beacon Primary Care.

9:30 AM Central

https://www.youtube.com/watch?v=I0CFY69WUNc

Thursday Live

Join me for updates and questions about the March Self Reliance Festival at 7pm Central.

https://www.youtube.com/watch?v=6CiknS_HqgA

Friday Homestead Happenings

Join me for a homestead happenings update: seedlings, processing, firewood and more. 9:30AM Central.

https://www.youtube.com/watch?v=4OBrAwE00RY

Friday Night Live with Tag

I get to be a special guest on Tag’s show this Friday at 7pm Central! I can’t wait to see what we cook up.

https://www.youtube.com/@LifeDoneFree

Weekly Shopping Report from Joe

First stop was Dollar Tree. Stock in the frozen food coolers has notably increased; they're probably at least half full, with a decent variety. The drink aisle and coolers also were a lot more full, with good variety. There were more vitamins in the health area too.

Home Depot was next. Sonia stayed in the car, so I just ran in and out. A 2x4x8 remains at $3.35. I also picked up a long Diablo reciprocating saw blade for use on some saplings in the yard.

Aldi was third. I thought the shelves looked more stuffed than usual; there was plenty of product. We found everything we wanted. Eggs have come down, perhaps to $2.7x? We also found heavy cream, and there were multiple boxes of it. We got a case of their canned cat food, leaving at least two more.

Weigel's was last. My usual station is running on a backup pump, and the flow rate is so low that I aborted a fillup on Thursday evening after just five gallons. The other station is running just fine. The price is the same, with a gallon of untainted regular still $3.999.

Frugality Tip

Home repairs can be overwhelming. Some times you need to "hire a guy". You have to be ok with knowing your limits. I know I can't (yet) do framing and stucco, but I can paint. I saved us $300 by buying a gallon of stucco waterproofing and a gallon of paint. It will take me longer than if I paid a guy, but any time I can shave a few bucks off a project I will.

P.S. I watched the stuccoing process, and feel pretty confident that I can do a small project or repair next time.

Make it a great week

~Margo

Operation Independence

Ram for sale versus processing - an update
Processing workshop launches in one week

Main topic of the Show: Crisis Communications

What is crisis communications

Why did I think of it? (Dentist)

What should you do if you find yourself in a tense situation? (Photoshopped head on a campaign photo, Al Gore)

Acknowledge that providing facts as soon as possible is key and communicate that you are gathering facts so that you can explain the situation
Do NOT make up answers to anything. Not ever. Not even if you think you know
Clarify who is qualified to speak on this matter (Is it you, someone in your organization or family, etc). Ensure everyone KNOWS who to send inquiries to
Release the facts to the media, on your communications platforms etc. (Media statement vs press release)
Never repeat the accusation - we do not need out of context audio clips of you saying you did something that you did not say
Handle interview requests as you usually should, by first researching the media outlet before agreeing to an interview
Schedule down time
Rely on the facts in every communication and get good at being called a liar, a poopy head, etc
Set a communications schedule moving through the crisis and STICK to it

Why should this matter to a homesteader? (Pig picture)

What about the people who lie all the time? They don’t rely on facts

Pre-writing crisis content

Security

Make it a great week!

GUYS! Don’t forget about the cookbook, Cook With What You Have by Nicole Sauce and Mama Sauce.

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