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068: Justin Moore - Game-Changing Newsletter Sponsorship Strategies

Nathan Barry Archive

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Is There a Lot That Goes Into an Influencer Agency?

The agency works with both brands and creators. It's a very different model than having a talent management firm, right? We are not talent managerst we our customer is the brand or the agency. You have to talk out of both sides of your mouth because that's just what you do. And i think there's some companies that try and do this two-tier approach which doesn't always work.

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