a16zPodcast: People Marketplaces Take On One of the Last Great E-Commerce Opportunities -- Groceries
a16z Podcast
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Revolutionizing Grocery Delivery: Instacart's Virtual Model
This chapter explores how Instacart transformed grocery delivery by leveraging a virtual model that uses existing stores as fulfillment centers. It highlights the technological challenges traditional grocery stores face and their dependency on Instacart for enhancing efficiency and profitability.
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