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206 - The Ecology Economy As Revenue Stream For Rural Landowners

The Business of Agriculture Podcast

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What's the Biggest Thing in Marketing?

The big thing is goal setting. You need to have a production goala with your monetery. And so if you get those written down, then you can find out, do i have room in my cabray for an enterprise like getourism or egoteurism? Ah, how much extra revenue do you want? Do you want something that's broken away from standard product and stuff that's more volatile in some regards? I mean, i know, i've heard all the talk about all that in the past, like you did. This is new, a different situation and a different way of marketing.

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