Lessons from 11 Years of Building an Agency — and What Happened After
Ecommerce Playbook: Numbers, Struggles & Growth
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Navigating Agency Growth and Financial Goals
This chapter explores the challenges and strategies involved in managing an agency while balancing brand success and financial health. The discussion covers critical topics such as resource allocation, effective hiring for sales roles, and the importance of setting clear financial goals. It emphasizes the need for aligning profitability with social responsibility and achieving broader life fulfillment beyond mere financial gain.
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