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16min chapter
How To Create Content That Attracts B2B Buyers
Clients from Content
Optimizing B2B Content Strategies
This chapter explores effective strategies for creating impactful content targeted at B2B buyers, with a focus on testing messaging through social media and leveraging industry trends. It provides insights on building valuable partnerships and introduces a 30-day content plan to maintain relevance with the audience. Additionally, the chapter emphasizes the importance of aligning services with CEO needs and improving lead generation through well-packaged offerings.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode