Using Google AdWords to Increase Sales

Once we changed from leeds, we were able to stop wasting 75 thousand dollars a month in gugoads to collect book demos that didn't become customers. We got one point eight million dollars in a year that we can go out and respend, that actually can drive a result. Marketing cost of acquisition has been reduced by more than 50 % over the time that we've worked together. Sal cycles drop because you're talking to people that are wayh closer to be done buying.