Super Bowl Marketing: Perplexity's Winning Strategy
AI Hustle: Make Money from AI and ChatGPT, Midjourney, NVIDIA, Anthropic, OpenAI
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A Million-Dollar Giveaway: Rethinking Super Bowl Marketing
This chapter explores a groundbreaking marketing strategy that substituted a traditional Super Bowl ad with a tweet offering a million-dollar giveaway. The result was a 50% surge in app installs and significant engagement, showcasing the power of creative and cost-effective marketing in the AI industry.
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