Redefining Success in Entrepreneurship

At an early age of 16, Wilco De Kreij, a dad, a husband, and a serial entrepreneur, started his journey of being an entrepreneur. He is the founder of the ultimate Viral Referral Marketing platform, UpViral. And in this podcast episode, he shared his amazing journey from being the “whiz kid”, to selling his business, and then to structuring a new one that supports his lifestyle and happiness.

We talked about not just the side that most people see in businesses, but also the OTHER side of being a business owner that most people don’t recognize. And more importantly, how do you keep being happy and maintain your peace of mind when things get tough in your business? 

You wouldn’t want to miss this awesome conversation!

SHOW NOTES: 

0:00:00 Conversation with Wilco De Kreij: Success and Entrepreneurship

0:06:24 The Benefits of Traveling for Entrepreneurs

0:09:28 Reflection on Business Growth and Going Through Changes

0:12:26 Selling a Business for Peace of Mind

0:16:39 Seeking Professional Help as an Entrepreneur

0:21:24 Overcoming Limiting Beliefs

0:26:59 Structuring a Business for a Lifestyle and Happiness

0:29:33 Exploring the Five and Ten Year Plan of Wilco De Kreij

0:33:48 Business’ New Challenges and Opportunities

0:37:25 Exploring UpViral Promotions for Digital Marketing Strategies

0:41:01 Fast Q&A

QUOTES

“Back in the day, success was definitely more money driven, even though it wasn't really about the money, but it's a way to keep track. And right now that's not as much.”

“Traveling for me, equals freedom. That's when I really feel alive, and it doesn't mean that I'm not feeling alive here. There's lots of pleasures in life at home.. But when you're somewhere else, especially when you're away for a longer period of time, that's when the magic happens.”

“For me, every time when I go away, it's actually another reset of letting go of stuff that I don't want to add back to my plate. So I can then do higher level things when I come back.”

“You identify yourself as this successful entrepreneur, and you're like, you don't want to give that up. But at the same time, it just did not light my fire anymore. And that's when I realized to answer that part of the question, that's when I realized that the only real way to fix that is to not have that business anymore. I was not the right person to move that along. And that's been a huge relief. I did not sell for the money. I did not sell for and it's all that I've been saying to my team as well. I sold it for peace of mind, and that's been worth it.”

“I personally think that having a therapist as an entrepreneur is one of the best things you can do because we're constantly on the bumpy road and it is a sensitive journey, and if we don't have momentum and if we don't know where we're going, it can be such a tumultuous journey.”

“I think part of what we want to do sometimes is we want to create something new because old is boring. Like, we like creating new things. So it's like we want to create new things within what we're doing so it grows what we are ultimately doing.”

“For me, I think my biggest motivation for growing my business I realized this a couple of years ago is not so much about the end result, but it's because when the business grows, my job changes along the like, I constantly have my my job constantly changes.”