Annie Saunders has been a tech journalist for several years now, but her diverse career background, local news, commodities, food, had her questioning why we'd even invite her on this show. No need to question yourself, Annie. Generalists make great tech journalists, as is evidenced by the reporting on AI, EV transportation, and climate tech for Morning Brew's Tech Brew, where Annie serves as editor.
She's a lifelong Pittsburgher – seriously, it's the only place she's ever lived or will live, she tells us. Annie told us that her Yinzer dowry, which is a great phrase, was getting Steelers season tickets from her dad after she got married. She grew up 30 miles outside Pittsburgh, ran the school paper at the University of Pittsburgh, and spent five years on the editing desk at the Pittsburgh Post-Gazette. Yinzer, indeed.
Now, aside from Pittsburgh, Annie joined us to talk about the woeful state of local journalism, her vision for Morning Brew, and how her career is her way of fulfilling her late mother's legacy for this episode of Pressing Matters from Big Valley Marketing, the podcast that brings you conversations with the top media and influencers in B2B tech. I'm Dave Reddy, head of Big Valley Marketing's media and influencers practice, and I'm your host.
Through research and good old-fashioned relationship building, we've identified B2B Tech's top 200 media and influencers, including Annie. Here's our chat with Annie. Enjoy. Annie, thanks so much for being on the podcast. Really appreciate your time.