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The Seven Habits of Highly Effective People
Stephen Covey died almost 10 years ago now, but his influence continues. Can you build something that starts producing results when you're sleeping and so on? Obviously, the podcast does that in a lot of ways. People can find any of these episodes that you've done for all this time. The book can exist independently of you if you build it a certain way. And then the returns can be much, much higher than any other activity.