The Importance of Branding

Pia: Branding isn't just a logo branding, it's what people see and how they interact with the brand. Pia: You want something that is going to get people's attention. When I made the Pactom logo, there was a lot of things that I thought about. Those are Pia flyers. They've sold you on an idea. That's where the guilt comes from being raised in a church like online. It's got to be a book. Oh, okay. There you go.