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Podcast 22 - Merchant Funded Rewards

Loyalty Wired

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Do You See You Competing With Other Affiliates?

Last year in the UK alone, we did over a billion pounds worth of sales and that's a year of Covid as well. You know, so it's driving a very large proportion of e-commerce sales now. But do you see yourself competing against other affiliates or do you think that people love the programme they're in and therefore they'll seek out? I think for us, it's about acquiring new collectors.

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