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How Much in the Market Place Do I Let the Local People Figure Out?
Cind hofe: A lot of founders don't have a good handle n on how to deal with g m roll ups. He says they tend to bring some people inhouse, like marketing managers and experts. But once that's done, the network can take care of its own business for them., he says. HfE: The key is creating one product per category so you're not just dealing with two different things at once.