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This Week in Startups
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Navigating Entrepreneurship and Personal Branding
In this chapter, a New York-based founder shares their journey from finance to launching Minted, a brand focused on fashion, fitness, and nutrition. The conversation explores the realities of entrepreneurship, balancing personal life and work, and the significance of personal branding in the digital age. Additionally, the chapter emphasizes the importance of authenticity, productivity, and the challenges of building a public persona while retaining privacy.
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