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Unfolding Doodle Magic Wizard vs Slime: CPIs, missed admon opportunities, systems & vectors (#91)

two & a half gamers

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Ad Placement, Mediation, and Revenue Potential

This chapter discusses the current state of ad placement and mediation in a game, highlighting the six ad placements and the potential for increased ad revenue as the user base grows. They also explore the need to add more ad networks and consider interactive ad placements during gameplay. The chapter touches on the importance of increasing impressions for daily active users and discusses segmentation for targeted advertising.

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