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Ithaca Holdings
Ithaca holdings at scuter bronz is like a holding company for a lot of other subsidiaries and businesses that we do. It's like a miniature conglomerate, which is exactly what it sounds like reyer trying to do. Same model a triarter did with lady goga and the ato factory, e factory, exactly. I've taken a lot of inspiration from each one. And i just thought it was, it was a matter of time before someone built this around the creator community.