Going Beyond Interesting for More Impactful Insights with Elizabeth Oates, Senior Director of Consumer Insights at Ulta Beauty
The Insighter's Club Podcast
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The Challenges for the Insights Industry in the Near Future
Three years ago, I probably would have a different answer. As we look back at the last three years, I sometimes say that being the voice of the customer has been the most exciting and the most terrifying three years of my career. But I also think that it taught our profession that we have to be ready to act,. And so I do think that going forward will have learned a lot. "We will have learned both how to collect in an agile way," he says.
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