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Weapons of Influence #6: Scarcity (Ep. 199)

The Inforium

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How to Say No to a Vacuum Cleaner Salesman

Sally Kohn: How legitimate is this scarcity play? She says it's still a compelling scarcity thing, even if it doesn't make any sense. If i want it exactly it might answer you're trying to tell me right now that if i call you later and i say, hey, i want to buy a vacuum you're in  to say, sorry, you missed your chance," she says. "I think that that can bring us into the how to say no section yes"

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