Can the Content That I Love Become a Game?

I don't know how big brands are going to emerge quickly for sure. And I do think there is an opportunity again. Water cooler talk happens in all different ways, it was like everybody watches same thing at nine o'clock. Moving forward it's going to be over time people gravitate to the same things and stuff will still bubble up. So that's the key to that element of the feedback and working that direct almost one to one, you know, communication with fans into content. We're not going to go all the way into web three we're going to live somewhere between web to and web three,. Just because mostly because kids we're not sure the way kids are going to