Email Strategy with Samar Owais
Better Done Than Perfect
Can You Stimulate Purchases for SaaS?
Can you stimulate purchases for SaaS using discounts? Yes. But when dealt right, only if it's done in a way that nourishes the relationship. Some companies will discount their pricing by 70% loads of people will sign up. The next year we are served with such a high bill that we were not expecting because now we're paying full price.
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