On the Freelance Business Unlocked podcast with Anja Lordanić, I share how I use email to build trust, spark action, and keep sales steady – without feeling overly salesy.

We talk emails that actually gets replies, simple segmentation that doesn’t take up your entire week, and the tiny edits that make one email feel impossibly personal.

We also get into experimenting (even with a small list), writing that sounds like you (not a template), values-led marketing, and staying consistent when life gets busy.

If you want marketing emails people open, read and buy from, this episode gives you strategies you can implement today.

Check out the Freelance Business Unlocked website & subscribe to the podcast: https://www.freelancebusinessunlocked.com/

Connect with Anja on Linkedin: https://www.linkedin.com/in/anjalordanic/

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Chapter 1: A Functional Analysis of Verbal Behavior

Dialogues on Verbal Behavior

Chapter One Overview: Functional Analysis

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