This chapter discusses how words are at the root of everything we design and play a crucial role in describing problems, concepts, objects, and systems. It highlights the importance of clear communication and understanding in the design process, especially in the context of digital products. The chapter also explores the impact of language and categorization on our experience of the internet and how we are targeted.
Elizabeth McGuane is a UX director at Shopify and the author of Design by Definition, a book about the impact of language in user experience. As you might imagine, that’s a subject I’m keenly interested in, so I was excited to speak with Elizabeth about it.
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