#134 - Optimizing for connections and completions in your cold calls (Ryan Reisert, Student of Sales, Principal @ Reisert Consulting)
30 Minutes to President's Club | No-Nonsense Sales
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The First 12 Seconds of the Cold Call
The first 12 seconds of a cold call is very intentional because it's more than just the opener. You want to establish this two-way dialogue so that you can get past hello and get into the actual purpose or intent of the conversation. So other than being inconsistent and meek, what and knowing that there's not a perfect opener? Yeah. This is about being consistent and confident more than anything else.
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