The One Percent Project- Entrepreneurship, Leadership & Resilience  cover image

Episode 56: Matt Abrahams: Frameworks for Strategic Communication

The One Percent Project- Entrepreneurship, Leadership & Resilience

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How to Build a Culture of Communication in a Startup

As companies grow, it is very easy to take communication as a necessary evil without actually building an infrastructure around communication. So when you're hiring people, think about their ability to communicate. The other part that I always say with founders is if you're trying to sell your company, you need to be able to articulate what you do very efficiently.

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