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Critical Analysis in Thought Leadership
In order to win in the market place of ideas, you need to develop original ideas. Critical analysis must be present in any type of thought leadership. If all your doing is re hashing the same unoriginal cliche aphorisms that everyone else is saying,. And likewise, if your being contrarian just for its own sake - people will quickly see through that. You don't want to distract people by taking them down this rabbit hole of providing loads and loads of context that distracts from a given insight.
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