How I Built This with Guy Raz cover image

TRX: Randy Hetrick

How I Built This with Guy Raz

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Battling Counterfeits: The Struggle for Authenticity

This chapter addresses the growing threat of counterfeit products that jeopardize the financial health of TRX as it gains popularity. The company's response includes hiring an investigator to uncover a network of factories producing knockoffs, highlighting the challenges faced in maintaining their business model.

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