2min chapter

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EP12: Finding your true fans; w/ Jakob Knutzen, founder & CEO Butter — Product Market Fit podcast

Product Market Fit

CHAPTER

How Do You Measure Your Product Launch?

First was incredibly successful we spent a lot of time preparing it very meticulous both in finding a hundred preparing all the materials getting the community engaged. The second one we only got like fifth product of day or something like that and we actually did get the finalists in the golden kitty award but there's more luck than knowledge I think. We will be launching on product hunt on well I guess that might be after this recorded on 7th of February after it's launched. But we'll be launching product soon. And how are you measuring success in that channel is it referral codes or you tracking click through directly from an influencers channel.

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