The Discontent of Writing to a Small Audience

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I think that's what's hard people. Like you're just sitting down and writing the email. You probably have a very similar process to how you did it when it was 100 people, but it means something really different to you and to the people who are receiving it. If you've got 100,000 people on your mailing list, you're like, oh my God, 30% open rate killed it. It's just to totally, the scale is different. The scope is different. And that's a lot. I'll just say like to hold in our bodies and our lived experience of writing an email to have to hold all of that when you sit down to write, it's

Today, on The Twelfth House, we’re talking to Amelia Hruby, PhD, feminist author, educator, podcaster, and the founder of Softer Sounds, a podcast studio for entrepreneurs and creatives.

Over the past decade, Amelia has been a university professor, a community organizer, and a radio DJ. Now, she helps babes get their voices off social media & onto the airwaves with her podcast Off the Grid: Leaving Social Media without Losing All Your Clients.

If you’ve been with us for a while you’ve definitely heard Amelia's genius editing skills via this podcast, but today we’re lucky to be sitting down with her to chat about her journey of growing her business to six figures in a year, while going totally dark on social media.

We’re musing on:

Amelia’s journey of becoming an influencer, getting a book deal, and raising money to market her book

What sparked her disillusionment with Instagram and created a catalyst for going completely “dark” on social

How she manages friendships and business partnerships without Mr. Zuck

How she markets her services without relying on social media algorithms

What skills and values entrepreneurs should focus on vs. the skill development that social media demands of us

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This podcast is edited by Softer Sounds Studios

Our detailed show notes can be found @ www.holisticism.com/journal

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