The Importance of Office Art in Cosmetic Dentistry

Many years ago, Bill Dorfman came up with these photos and he hired models and he did this elaborate photo shoot. He called it office art. Dentists could purchase those photos and put them up in their office. And I wanted to prove that I was right. So I picked three offices in three of the most unlikely places in the United States that would be interested in cosmetic dentistry. Gary: What if the patient asks a bunch of questions when they're at some doctors? Some doctors don't want patients to ask questions about dental work.