4min chapter

The New Liberal Podcast cover image

From Red Wave to Red Trickle - Post-Election Breakdown ft. Sarah Paden

The New Liberal Podcast

CHAPTER

Do You Win by Activating the Base or by Persuading Independent Voters?

There's a continual battle in politics. Do you win by activating the base or do you win by persuading independent voters? The left wing of the party tends to be more of a let's activate the base wing. Moderates tend to be more, we need to play to independence. And I think any good campaign does both.

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