The Evolution of Motion Design

This chapter explores the changing terminology and perception of motion design, advocating for a broader understanding that includes philosophy and problem-solving. It highlights the diverse roles of motion designers in addressing complex challenges and discusses the integration of traditional methods with innovative approaches in an evolving digital landscape. The conversation emphasizes the importance of adaptability and creativity, especially in light of emerging technologies like augmented reality, which are poised to elevate motion design's role in storytelling and communication.

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